Date

01 July 2023 - 25 October 2023

Role

UI/UX design, Web Design and Development

Client Overview

  • Client Name: Catapult
  • Industry: Education / Professional Development
  • Project Type: Learning Management System (LMS) Design and Development

About Catapult

  • Catapult is a transformative professional development platform designed for educational institutions. It offers hybrid-flexible masterclasses led by industry thought leaders, focusing on four key areas: Student Recruitment & Marketing, Career Readiness, Work-Based Learning, and Instructional Excellence. Catapult’s mission is to ignite systemic change within schools and colleges by moving beyond passive learning experiences to actionable, impactful professional development.

Project Objective

Catapult sought to create a robust, secure, and user-friendly Learning Management System (LMS) that would deliver their unique professional development model to educational institutions. The platform needed to support live and recorded sessions, interactive tasks, community engagement, and certification tracking. Additionally, the system required three distinct user roles: Catapult administrators, institutional administrators, and educators.

Problem Statement

Traditional professional development experiences, such as webinars and conferences, often fail to translate into actionable outcomes or systemic change. Catapult identified a gap in the market for a platform that not only delivers high-quality content but also ensures local implementation and broader institutional buy-in. The challenge was to design and develop an LMS that could:

 

  • –    Deliver live and recorded masterclasses.
  • –    Facilitate interactive tasks and reflection through a digital Playbook.
  1. –    Provide tailored coaching calls for local implementation teams.
  2. –    Foster a vibrant online community for ongoing engagement.
  3. –    Track progress and award certifications to ensure course completion.
  4. –     Ensure maximum security and scalability for a growing user base.

Solution

To address Catapult’s needs, we designed and developed a custom LMS with the following features:

  1. User Roles and Access Control:

    •          – Catapult Administrators:  Manage content, speakers, and overall platform operations.

    •          – Institutional Administrators: Enroll educators, track progress, and access institutional reports.

    •           – Educators: Participate in masterclasses, complete tasks, and engage in the community.

  2. Live and Recorded Sessions:

    •           – Integrated video streaming for live masterclasses.

    •           – On-demand access to recorded sessions for flexibility.

  3. Interactive Playbook:

              – A digital workbook for reflection, practice, and implementation activities.

  4.            – Progress tracking to ensure engagement and completion.

  5. Tailored Coaching Calls:

    •           – Scheduling system for follow-up coaching calls with keynote speakers or affiliates.

    •           – Localized focus to address institutional challenges and create actionable plans.

  6. Community and Engagement:

    •           – A vibrant online community for discussions, networking, and knowledge sharing.

    •           – Gamification elements, such as rankings and badges, to encourage participation.

  7. Certification and Progress Tracking:

    •           – Automated certification upon course completion.
    •           – Detailed analytics for institutional administrators to monitor progress.

  8. Security and Scalability:

    •           – Developed using Python for robust backend functionality and maximum security.

    •           – Scalable architecture to accommodate growing user numbers and future features.

 

Interactive Playbook

The Catapult playbook is designed to stimulate reflection, practice, and implementation activities. Spread out over the entire semester, sessions are offered live and recorded for convenience.

Results & Metrics

We deploy world-class creative design, team on demand. that can design surest measure’s of success is when a client partner with more than once
build, ship scale your vision most efficient. Visual hierarchy is the principle of arranging elements to show their order of importance. information easily. By laying out elements logically and strategically, designers influence users’ perceptions and guide them to desired actions. Users notice larger elements more easily can convert.

$25-$30

Cost per lead each month on
non-branded keywords.

$120-$160

Total leads generated each month

66%

Percentage of leads from mobile devices.

143%

Increase in overall revenue since switching to Coozmoo

Get started

If you would like to work with us or just want to get in touch, we’d love to hear from you!

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